Digital Cyclone gets bought out!

January 7th, 2007

I worked with Digital Cyclone from 2000 to 2002 as Internet Programmer. We built My-Cast.com, a popular website providing free, very localized weather forecasts. The business model relied heavily on web advertising revenues. As the dot-com bust drew near, we had a number of layoffs until, finally, they had to pare the company down from dozens to only four employees, and so finally it was time for me to move on. It was gratifying to have been useful for so long, but sad to have to go. I learned so much being there. They’d pulled together an amazing team, and it was heart-wrenching each time a layoff came through.

I continued to work with them off and on after leaving, doing occasional freelance work on their web site as they refocussed the company on mobile technology - weather on mobile phones.

Their move worked. Brilliantly. They got past that really rough period and built up a very compelling set of mobile products. And last week they were bought out by Garmin for $45 million! (Press release here.)

It’s a fantastic success story, and the people who pulled it off are really top notch folks. It’s inspiring to have had my small glimpse into how they did it.

Congratulations Paul, Craig, Peter, Ray, Jan, David, Tony and Adam! I hope I didn’t miss anyone. :)

2 Responses to “Digital Cyclone gets bought out!”

  1. ed martin Says:

    Hi Ken
    Enjoy your blog and the write up about my-cast. Is that the reason I no longer get the forcasts?
    So, you had stock do you still have it?
    Love
    Dad

  2. Ken Martin Says:

    Hi Dad! I don’t know what’s up with your email forecasts, but I will sign myself up to them just to see if it still works. You could try dropping an email to webmaster@digitalcyclone.com and see if they have any answers, too.

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